My questions

In 2010, a brief talk with Xiaomin
(1) How does the society work?

In 2013, poetry study
(2) How poems attract readers? Imagery, rhythm, association.

In 2015, a sudden breakup
(3) How to handle troubled times and frustration?

In 2016, International business study:
(4) How goods are produced and sold globally?

In 2018. brand consulting
(5) How to build up a new brand? brand positioning
(6) How to spread a brand online and offline?
(7) How to evaluate the brand equity?
*** SUM: How can enterprises establish brand assets through brand communication?

In 2018~2019, business data analysis
(8) Which indexes the operation manager should focuses on? revenue, cost, profit, timeline, cooperation

In 2019, Kuaishou
(9) Which kind of content attracts users online? cover, icon, title, vertical content…
(10) How to build a SOP to promote efficiency?
(11) Invisible rights in the Big company? eg. frontline staff can decide the allocation of resources

In 2020~2021, UIC
(12) How innovation disseminates on Internet? S-curve
(13) What is the philosophy behind the brand theories? from product to brand, brand equity, brand relationship, brand engagement ……
(14) How can I combine complexity theories with brand or other social sciences?

In 2023~2025
(15) How could I use the bibliography to build a more comprehensive tool based on LLM?
(16) How information disseminates on Internet? SIR model
(17) How to apply machine learning models in social science research? SWB study
(18) Management information systems